Do you find comparisons in book marketing helpful?

Ah, the comparison. Like its sibling, the quotation from the famous author, no book cover is complete without some variation upon the phrase, "For fans of", invariably followed by the names of one or two bestsellers. It's an obvious marketing tactic that's probably very good at selling to people who read less often than they'd like … Continue reading Do you find comparisons in book marketing helpful?

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Is The Hunger Games Feminist?

I came across an article yesterday entitled The Hunger Games is no Feminist Manifesto. Well, of course it isn't. It's a YA dystopian trilogy. However, that doesn't mean it does or doesn't have feminist themes, which I think is a topic worth considering. It has often been hailed as feminist because Katniss, the (female) protagonist, … Continue reading Is The Hunger Games Feminist?